Buying a franchise is like buying a business in a box. It makes no sense to pay a franchise fee and ongoing royalties if you are not supported in every way to make your business a success. The quality of this support depends very much on the skills and experience of the system's management team.
At Pretzel World you will have professional operators working with you doing whatever we can endeavour to ensure you make a very good return on your investment and experience a great deal of success as a franchisee.
Site SelectionPretzel World support is with you at the very beginning of your journey. Pretzel World offers franchisees support with site assessments, lease negotiations, shop fit and has approved plant and equipment lists.
Full TrainingPretzel World provides a full and extensive training programme to all ne w franchisees. Training centres on making you business ready, ensuring by the end of the program you have a complete understanding of Pretzel World and the retail hospitality industry. Part of the course is theoretical, at our Melbourne Training Centre, the balance is practical in-store retail training.
On-going training and support is also offered with comprehensive training and operations manuals provided.
Product DevelopmentWe have product development constantly tinkering away with new product innovations and opportunities that are made available for Franchisees whether it is a fantastic national roll out or something special to suit your local area.
Business SupportPretzel World has Business Support Managers who are dedicated business coaches offering both support and mentoring throughout your time with Pretzel World. Business Support Managers will regularly visit your store providing you with individual tailored and continuous support in a full range of areas including operations, retail, financial, marketing and hum an resources.
MarketingPretzel World provides on-going marketing support in the following ways:
- Marketing Strategies and support
- 12 month calendar
- Assistance developing and implementing Local Area Marketing Plans
- Digital marketing strategy – website and social media
- Annual Promotions
- Above the line advertising
- In-store promotions
- Relationship marketing advice
- Loyalty programs